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澳洲代寫 organisational change

2.4 Market Decline Pressures
澳洲代寫 organisational change 
Every market has its germination, growth and decline step. Managers must recognize the different stages of the market growth, and make their strategic decision. In order to keep the organizations operate favorably in decline term, activities like layoffs and cost reduction. These activities also forced on how to find a newer and more viable market. In the case of Intel, CEO of Intel found that the demand was weak and there was overcapacity in semi conductor industry with some researchers expecting a 34% fall in global sales of chips.
2.5 Hypercompetition Pressures
澳洲代寫 organisational change 
The hypercompetition pressures normally appear when the organizations have been overshadowed by one or some fierce competitors. Once the competitors’ certain practices or activities changed, it will immediately affect organization’s benefit(Eason, 1988). Therefore, decision-makers should rapidly respond to the organization, its competitors and the market. For CEO of Intel, Advanced Micro Devices produced Athlon processor which turned out to be faster than Intel’s Pentium III chip.
2.6 Reputation and Credibility Pressures
The reputation and credibility of organization represent the organization’s image. That means the problems on reputation and credibility will give the large pressure on an organization. While the customers and other stakeholders gain bad image in the mind, suitable organizational change can help them to improve their recognition. In 2012, one kind of milk of Chinese milk supplier Bright,have been random inspected and the result is disqualification in Hangzhou. The reason of disqualification is trace element excess. Most customers claimed they drank the toxic milk. However, the managers of Bright make decision to promote its series of Milk for Order. Bright company also let its staff come to the communities and explained the reason why the milk is disqualification. It is not enough if organization only force on how to explain, the top management level had also been changed. At the same time, Bright set up the Milk inspect mechanism, and empower the third power to promote and maintain the image of Bright brand in some particular areas.
 
 

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