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UM 墨爾本代寫 COIS 13013 Business Intelligence



 墨爾本代寫 COIS 13013 Business Intelligence 
 
In the table and graph, it shows that when the chance is 30%, the value is 518322, and the result can be expressed as Pr (NPV≤518322) = 30%, means that there is less than 30% chance that the NPV value will be less than $500000, so that the project will proceed successfully.
The manager will accept the proposal.
 
 
墨爾本代寫 COIS 13013 Business Intelligence 
 
l  Customer interest and customer satisfaction are mined in order to understand the customer preferences, and get the good feedback from customer, so that get more experiences for sales.
l  Shopping experiences is mined to improve the revenues and profits.
l  Approach is mined in order to find a more efficient approach.
l  Customer shopping behaviours, details (such as email address, phone number), purchase history and requires are mined to allow the ReatailStore have a complete understanding of Customer’s cross-channel shopping behaviours
l  The register information and searching information are mined.
l  Customers are profitable or not is mined
l  The Timing and content of messages are mined, when the customers receive the messages.
l  CRM (Customer Relationship Management) and data warehouse information are mined.
l  Customer profitability is mined
l  Marketing production and Order confirmation are mined.
l  The product recommendation and suggestion are mined.
 
 
 
2)
It is a BI application; the component of the BI application has shown.
1.  The enterprise data warehouse (EDW), BI application depends on EDW for data. The data warehouse stores the multiple terabytes data for the use of BI application
2.  Reporting and Scorecard, which use a leading BI tool to complete.
3.  Specialized Analytics, analytics teams support specialist to create more information and work with a variety of BI tools.
4.  CRM (Customer Relationship Management), data warehouse provide foundation of the CRM which is easy and clear to show the information.
5.  Actionable Analytics, decide who want to send the special offer.
6.  Integrated customer view, the RetailStone EDW provide interview to customers.
7.  Campaign management, conduct campaign and run automatically.
8.  Testing and learning, conduct experiment to learn how work better and get more experiences.
After these functions by using these tools and software, the system analysis the data, identify the problems and report, which monitor the current situation, so this is BI application.
 
3)
I consider good prospects of online retailing, online retailing begins from 1990s, just has 20 years old, and now there is different than before, more and more people begin to use the internet and online searching. So online retailing has become a potential industry. But at the same time, it should face many problems, such as the quality of products, customer satisfaction, how to publicity, etc. The management of the online retailing is also difficult, and that need continue to explore to constantly improve.
 
The roles of search engines
1.  Less understood but even important is a role of search engines
2.  The role of search engines is guide in the future, which is more intelligent, more accurate understanding of the user’s intention, provides the information users need, and give the appropriate information for all kinds of people from different places and culture. This is the perfect search engine.
3.  The search engines will perform disintermediation in the future which connect buyers and sellers directly and cut out the middleman.
 

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